BEN + EXPLORE CHOCOLATE =

Out-of-home and digital campaign to promote an artisan chocolate company. Wanting to set the brand apart from the rest of the (relatively bland) luxury confectionery landscape, we played on the idea that, with its sophisticated flavours and ethically sourced ingredients, Explore's range is simply too good to be wasted on children.

​

Sorry, kids.

ROLES

Concepting, copywriting,

creative direction

WHAT THE CLIENT SAID

"An absolute game changer for us. Creative support has been beyond anything we've had in the past."